Friday, January 04, 2008

Tropical Vodka vs Arctic Vodka Ode


Party Food & Fun: Vodka Blends Arctic Cool With Tropical Lime

Take a look at the vodka labeling next time you shop.

The familiar "red dot" vodka in that ice-sculptured bottle has a new, and almost identical mate. This time, however, the same icy-white vodka has added a touch of lime - on both the outside, and inside the bottle.

Finlandia, the vodka that uses a vivid red dot to signify the midnight sun, has added a refreshing new product this year. Since lime and its flavour is one of the most popular and appropriate enhancements to any vodka cocktail, it is now being made available as a perfect, proportionate blend. With Finlandia Vodka Lime, you get the same 80 proof premium vodka, but now with a hint of natural lime.

The Finns are known to celebrate the arrival of their brief summers with irrepressible pleasure. They revel in the warmth and the summer sunlight, which - in the northern parts of the country - shines literally 24 hours a day. Since 1970, the midnight sun dot has appeared on Finlandia Vodka behind three white nordic reindeer. The vodka tradition of this distiller however goes back to 16th century.

Why is one vodka smoother than another?

"The goal when distilling vodka is to produce a totally pure spirit, one without the slightest trace of anything else," says Corey Ball, group brand manager for Finlandia. "Ours follows a set of rigorous steps, but here are some of the essentials:
* The purest spring water: Very few vodka distillers have access to glacial spring waters they way Finlandia does. The springs used are naturally filtered through glacial moraine rock. The water is so pure in fact, any artificial filtering would actually diminish its purity.
* Premium barley: The best distillers grain is six-row barley. It offers the highest quality starch and the lowest quantity of natural fatty oils, the type that are responsible for the off-tastes and the off-odours in other brands. It is no coincidence that six-row barley is the grain used for producing the most distinguished single malt scotches and premium beers.
* Continuous distillation: To achieve a totally pure spirit the liquid grains must be distilled continuously, at precisely the right temperatures. If a vodka has to be 'sent back' two or three times you will never achieve it.

"For Finlandia," says Ball, "producing the highest quality vodka available is a 400-year-old tradition. So when our new Finlandia Vodka Lime takes its rightful place on your bar this season, you can be assured of serving your guests only the very best."

News Canada provides a wide selection of current, ready-to-use copyright free news stories and ideas for Television, Print, Radio, and the Web.


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Sunday, December 02, 2007

Lime Cocktail Serenade


A Cocktail Is Not A Cocktail Without Lime

Citrus is the fruit of good health and well-being - and indeed, for many of us there is nothing more rejuvenating than the taste and aroma of freshly squeezed lime. It makes for great cocktails too.

Vodka cocktails are very popular at any time of the year and the makers of Finlandia, who have been producing vodka for more than 400 years, tell us that the next time you plan to mix your Limosa - or your Lime Mary, your Limedriver, Limetini, or Key Lime Smoothie, and others - they now have the perfect shortcut to the right taste every time.

New on the shelves this year is Finlandia Vodka Lime. You will recognize it by the familiar red dot on the ice-crafted bottle, except this new brand of icy-white vodka features a touch of lime, on both the outside, and inside the bottle. Mix it with soda, tonic, cranberry, grapefruit juice, or use it in any number of vodka cocktails. The lime flavour required is already evenly blended into a vodka that is hailed for its premium quality, promising quick, less fuss, bartender-style results.

It would appear that making a premium vodka is far from easy work however.

"The goal when distilling vodka is to produce a totally pure spirit, one without the slightest trace of anything else," says Corey Ball, group brand manager for Finlandia. "Ours follows a set of rigorous steps, of which the most important include: using the purest, glacial spring water; using six row barley, the most expensive distillers grain; using home-grown yeast to ensure freshness and consistency; and applying a continuous, uninterrupted distillation process.

"And when you go looking for our newest family member, Finlandia Vodka Lime," says Ball, "not only will you have little trouble recognizing the bottle, but as it stands right now, it is the only vodka on the shelves to offer this popular blend of lime. It is the only one, we say, to give you a taste of the arctic but with a hint of the tropics too."

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Lime Vodka Verse


Bartender Quick Tip: Buy Vodka Evenly Blended With Lime

Special occasion gatherings and parties take a lot of planning and preparation, especially for the food and beverages. An occasional short-cut therefore, with a guaranteed taste-pleaser is very welcome indeed. Lime is one of the most natural and appropriate flavour enhancements to any vodka cocktail and now you can buy it already perfectly blended in one bottle, with Finlandia Vodka Lime. You will recognize it by the familiar red dot on the ice-crafted bottle, except this new brand of icy-white vodka is featuring a touch of lime - on both the outside, and inside the bottle. Mix it with soda, tonic, cranberry, grapefruit juice, or use it in any number of vodka cocktails. The lime is already proportionately blended into a vodka that is hailed for its premium quality - making for the perfect drink - and now with less fuss every time.

News Canada provides a wide selection of current, ready-to-use copyright free news stories and ideas for Television, Print, Radio, and the Web.

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Tuesday, November 27, 2007

Coffee Poem


The Romance of Coffee

As the great composer Johann Sebastian Bach once said, '"Ah! How sweet coffee tastes! Lovelier than a thousand kisses, sweeter far than muscatel wine!"

Since its introduction to Paris in the late 17th century, romance has surrounded the coffee bean. Whether it was served to two lovers on a cobblestone street or enjoyed in front of an evening fire at home, coffee has stood the test of time as a luxury and comfort to couples around the world.

Jean de la Roque once wrote, "I had long been fascinated by the stories of my father who brought home to Marseilles some of the first coffee ever seen there … and by the enticingly exotic services used in entertaining guests -- tiny Finjan cups of ancient China, the little silk napkins embroidered in gold, the delicate silver spoons and the laquered serving tray."

Coffee has woven its way through many channels of our economic, agricultural and social history. It has become a form of art, perfected over many years of roasting, blending, brewing and serving, that has inspired stimulating conversation, friendships and the occasional romance.

The coffee in your cup, like the wine in your glass, starts in the field, says Jim Stewart, founder of Seattle's Best Coffee, who purchases coffee from small experienced farmers in various regions of Central and South America. Beginning as a cherry flower, coffee goes through many stages and processes before reaching your cup.

Cultivated on the mountain slopes of the world's coffee-growing regions, the coffee bean originates from a tree that produces a single white flower. This flower creates a fruit, or cherry, that signifies its ripeness by turning a deep crimson color. Inside the cherry is a seed, commonly known as the coffee bean, which is retrieved from the flower and sent to a roasting facility. Roasts vary from light brown, medium brown, darker brown, dark brown to almost black, to suit individual tastes.

"We produce this coffee with such love," says Stewart, "we hate to see it leave."

What better way to begin a day devoted to the art of love than with the inviting aroma of coffee and a good morning kiss from your very own valentine? With this simple recipe, you can treat your loved one to a relaxing and indulgent Valentine's Day morning in the comforts and privacy of your own home.

A decadent blend of sweet raspberry and bittersweet chocolate, the Raspberry Mocha Kiss(R) from Seattle's Best Coffee is a romantic and luxurious gesture that is sure to warm the heart of your loved one and spark the passion of your Valentine's Day morning.

To prepare a similar version of this heartwarming beverage for your sweetheart, you will need one large, pre-heated mug, 5 ounces. of fresh-brewed coffee, 1/4 ounce of raspberry syrup, 1/4 ounce of bittersweet chocolate sauce, 1 and 1/2 ounces of cold milk, homemade whipped cream and a decorative, heart-shaped chocolate. Pour the raspberry syrup and chocolate sauce into the mug. Fill the mug with hot coffee and milk and top it off with a dollop of homemade whipped cream. To add the finishing touch, drizzle a "kiss" of raspberry syrup on top of the whipped cream and set the chocolate alongside the cup.

With a heightened appreciation of the enchantment of coffee and a recipe to arouse your sweetheart's senses, sit back, relax and enjoy a day of coffee-inspired romance.

For more information, visit Seattle's Best Coffee at www.seattlebest.com or call (800) 962-9659.

Courtesy ARA Content, http://www.aracontent.com.


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