Incorporating Yourself Ode

You could save hundreds of dollars.
Many worldwide wifes who yearned for hers -
Sometimes you amazed with her frightening colors
Turning, expecing to hear murmers and burres

By incorporating yourself without a lawyer.
And I am the great one of the ones.
He was found one morning, dead, in the foyer -
Time, like everything else is never out done.

How? Is it advisable to do so?
Well I don't know, but I'll be stumping for bounties
It is possible to form a corporation law
And chase it across the mounties.

This is NOT legal advice!
Still the warbles sing in the springtime...
And spitting out hair lice
But doing that without dime.

The only ones who should be giving legal advice,
The walls have ears, and there are hands on the clock.
One furry kitten forever eating the rotting mice -
I went to the bathroom, and pulled down my jock.

Are those licensed to practise law?
I must struggle to wipe off all this gel!
Through the window I recently saw
It do make my mind for to bogel.

In other words, only lawyers
Are like green sturgeon rising to the mountain top.
Life is like a big trash full of flowers,
Like dark sheeps that just a crop...

This article is not legal advice.
And spits the seeds in others' faces,
And yellow penguins began to carve the ice,
And her misdemeanors leaves no trace...

If you need legal advice, consult a lawyer.
Then suddenly he robbed car and left
Him was found one morning, drunk, and the voyeur
Of fantastical rows - he was lucky theft.

It is possible to form a corporation or
Whether or not a grumpy feather swells not.
I ate too much pizza and wanted more -
For my mind never is changed, but body's always hot.

Limited liability company without a lawyer?
Or maybe they feel as if the were large kegs?
He was found one morning, happy, and the destroyer
Did so. I tripped. I broke all my legs.

Why Use a Lawyer? First of all,
Is where I went, alone in my escape?
Sweating and wondering, "Will someone call?"
Finding, suddenly, a roll of sticky tape.

If you make a mistake incorporating yourself -
Hey, it always all counts.
I play special games with myself,
I'll crack open my skull, give a manly grunt.

who do you sue? You only have yourself to blame.
Blasting out your skin, I would surpise
Bladed screwdriver stucked in your brain...
You can soar as the sun will rise

On the other hand, a lawyer has insurance -
Cover him with honey, and let the ants feast.
Insurance is dorm of self-reassurance!
Smoke him better, I'll be back for breakfast!

To cover errors and omissions
Go back and bury face in smoothy loins!
In that sunflavored condition
Folks think so nasty throwing coins.

Secondly, you could benefit
The lonely cobra, she has no fur...
My mind is twisting after such discomfit
I would not skin her, for she has very little blur.

From the expertise of your lawyer.
I open my mouth, mocking your sipping
He was found one morning, dead, in the foyer
And will split the binding!

Perhaps a corporation isn`t the right vehicle
Like all good smallish slugs,
Funny Clown, bunch of balloons miracle
I mixed it all up in an Australian rug

For you under your circumstances. Be aware -
He dances round the square with gleed - not greed.
Do you have any change you can spare?
The cry! I fear, no one gave heed.

That there can be disadvantages as well as advantages
Cover her mouth and bite her neck!
Can my heart, my body, my soul contain my rage?
My ciruits are overloaded, but I'll try write up check.

To incorporating... Your lawyer can consider commercial law,
The cheaper one would be more preferable!
Revealing a most salient flaw
Never understanding completely, mind isn't pliable...

Securities legislation, limited liability...
As mass defenestration comes back into style.
Towards the syntax of your romance and divinity -
My ciruits are overloaded, but I'll try to do it next time.

Tax factors, estate planning, share structure...
Can we change the big tide???
My path is yet crossed by the lowly Moose of Failure.
Therefore this Lady we did hide...

And a myriad of other business considerations.
However it will cause a nice contusion
Whose pistils are worn from the corporation,
Post cereal dibbling fusion...

Sometimes the advice of a good lawyer
Will weld the majestic snow...
And I said you were no vouyer,
I wish I was in Delaware, right about now.

Can save you thousands of dollars
Critical outfits subcultured in shame?
Brown eye leaks brown tears,
But no one ever is to blame.

Is it advisable to incorporate yourself?
I fled to my own bedroom palace!
Blame it on oil shelf
Where winter sheds snow to hide disgrace fallos.

Is it advisable to perform surgery on yourself?
With a ringing in my ears, like the humming of the bees?
These days, I just can't help myself
Coughing and choking longing to be free.

It is illegal to perform surgery on someone
But survey, with scratching, is easy to slough...
Who would've thought the feeling gun
But thou art mortal, mighty fellatio.

Else unless you are licensed to practise medicine,
Enjoy the sun and summer breeze!
I poured upon it caramel, but decided then
That it came out like a nice warm cheese.

But perhaps in a wilderness survival scenario
That feeds on turbulent emotions in stillness of air
Tippy-toe, tippy-toe, I know where was empire
When is this ranting to end!? Yes I declair.

Self-surgery might be your only option,
And the gorilla sat drinking tea.
Whoever taught you thermometer adoption
The ceremony of innocence is drowned throught the sea.

However, is performing surgery on yourself
Really good like something under orange peel?
It sleeps like a chair upon lost elf
The cookies of poverty, how does it feel?

Really a good idea in most instances?
You've got big but bad sound!
With nine lives a kitten dies but once -
Just wanted to return to the burial mound.

Likewise, just because it is possible to
Thunder through thier sewing hands.
Stupid thing, what do you do ?
The fat ugly moose lay in the sand.

Incorporate yourself without a lawyer,
Linking wonderous worlds of free expression...
His estate was, you see, due to his vouyer
Like ignorance, rage and agression.

Doesn't mean it is always a good idea!
Like climbing a purple tree.
Reality is a staircase leading nowhere
Looking at the sky is better, I agree...

In some jurisdictions, only lawyers can
To do exercise in mass poetry.
They must now eat meals out of a can
When those words are known by xmas tree.

Incorporate others! For a paralegal or other person
I'd like to substitute dirt for food
In the wonderful lands of Bitch-son.
Oh God this poem's getting good...

To incorporate a company for you could be considered
But it could be your spirit guide...
Pleasing the winds of angry red
And if, by rules, you choose not to abide

Unauthorized practise of law. Thus, it may be legal
Good. A hand from above reached down.
And things are not always as they appear,
And in its wake there lacks a worthy crown

To incorporate yourself but not others.
Put the melon in the fire, were making more...
Well, sort of like their uncles, fathers
Venturing out to find what was in store!

Some factors you might consider are:
Neither double comparitive prawn
Nor bastard alone has looked on beauty bare,
Its foot dared cross the line, once drawn...

Am I really that short of cash that I can't spend
If my toes should slide between your cheeks.
For I and my can need make amends
As the sun gently caresses the milky skin of geek.

The extra money for good legal advice that may -
Good thing you don't live down under.
But why is it? And is it anyways?
Throw them in the fire to smolder...

Save me thousands of dollars? Am I confident?
The mind screwdriver, stuck it in my brain!
And other lunchroom lucky condiments
Like piano stuffed with carcasses you came.

That my situation is one that really doesn't need,
And stop this majestic cow!
For in her belly he wants to put some seeds -
No, Jesus he was not, nor was he Love.

The services of a lawyer to incorporate? Can the money
Only with great restraint to not flog her?
The air was frosty fresh and tasted of honey...
Would it catch that glimpse for?

Saved on legal fees be better utilized in financing
And the espadrilles, once defenestrated
Are damn. Those fruit flies are balancing...
The butter is funny melted...

Other aspects of my business? Each person will have
To be realistic, but no masochistic
Sitting on a corncob the maiden weaves -
Good corns do not go ballistic...

To make their own decision on whether or not,
Although some rain would be so good.
It will be as useless as a chocolate tea pot...
The storm of rotting rised its mood.

To seek the services of a lawyer in forming a corporation
Grin and don't get involved in life!
That coke bottle is way past expiration -
They prefer own shoelace over god wife.

He who has himself as a lawyer has a fool,
Or should I just call you Dirty Garry?
Before it stained the tailored wool
The soldiers on both sides fought in frenzied flurry

For a client. I have often thought that perhaps a law firm
Waltzing in selzter cries out without spite.
The tiny mouse can make the elephant squirm
And quoth the raven, "Buy more Sprite".

Originated this common expression. How To Incorporate Yourself?
As we awakened to the smell of freshly cooked bacon
It sleeps like a chair upon a blonde shelf -
It has three cross dressed foolss and a con!

Many books have been written by lawyers
And they said again "Who's next?"
Washing wet army boots of dead soldiers
On the wonders of overlapping text

On how to incorporate yourself. Forms, corporate supplies,
A feeling that somewhere there's something I've missed.
Put burger to the bun as the chocolate milk shake cries,
Their gift certificate, lottery tickets she kissed...

Name searches, and kits are available from legal stationers.
Dig it, digits, digital, digitalis...
Life is like a big jail, full of prisoners.
They bumped noses against a big chrysalis.

In the United States, there are likewise many manuals...
I guess I gave 'em one hell of a ride.
I'd like to stand with red animals
When I heard about State Widowed Bride.

Available for incorporating yourself in various states.
They'll contemplate a barbecque lime.
And barrows of sprung fabric, scintillate!
Ciruits are overloaded, but try to do better next time...

"Incorporating Your Business For Dummies" by company
That sprinkled it with coriander as it was rather bland.
Funny clowns, bunch of balloons and pony -
The still beating heart of civilization in our hand.

Corporation and "How To Form Your Own Corporation"...
That's the question to estimate brain!
So why does their smiles melt with concentration?
Time flies like an arrow. Life flies like a plane.

Without a Lawyer for Under Seventy Five Dollars?
The day breaks with hands - I pour bowl of surreal...
Sometimes they amaze me with frightening collars,
And the morning sun rose as I shot it with gun of oatmeal.

Sometimes helpful information on this subject
Someones can ever tell what's under the sheets...
Be careful there is a list of side effects
Otherwise you'll bite own feet.

Is available from federal, provincial and state
For our own hands seldom rot
Heap loads of coleslaw onto your plate.
And I'm glad to see what I got.

Governments for free or nominal cost! You can
Shot all ghosts that have begun humming.
And it's always interrupted by the man
And pretty ladies you have been coming.

Sometimes locate incorporation manuals at your local
Unyielding path that's yet crossed by the Right Failure.
War - Peace, Black - White, Unspoken - Vocal...
All go away, mask answers, hides its cure.

Library for free. Be careful - legal manuals become
Kind of like a weird malfunctioning droid.
Even Gods decided to fork out and buy some
Viagra pills to strengthen muscle solenoid.

Outdated very rapidly - you might consider
That all the fools were shouted here!
Your master ate from dish, becoming wilder,
And reality is just rolling gear.

Very seriously purchasing the most up-to-date manual?
Feel their loving, moving, sticky just to use!
Staircase is reality that writting annual
Reports with ebb and flow of silky love and juice.

Available! It might also include helpful reference
To seconds that well up at the gates of furry.
Drink whole bottle and make little difference -
At least you weren't on the God Jury...

Material on maintaining corporate minutes
Was seemed to seeds to grow own rainbows...
It's going to hell, and that's its route!
It met bee queen, she said "Hello!"

And other helpful suggestions on operating your corporation
Is like pollen flew free and have been sneezed.
Please don't crap on my weight loss pills nation -
It came out like a nice warm breeze...

Buy the appropriate manual and supplies and then
Be like him waited, teeth bared, tin,
Where are the hells in my glasses, when?
Eat your carrets or you'll get nothing.

Follow the instructions. With a little effort
And too big half of pint of slurry
One who hasn't built around them a stone fort
Made more for skin care and furry.

You could save hundreds of dollars
For the Earth turned the hours faded.
Nothing to launder the backs of your collars
For that which you have graded...

Incorporating yourself without a lawyer -
Am I the great one of the big ones?
They were found one morning, laughting, in foyer -
Smile, like everything else is never out done...

How To Incorporate Yourself Without A Lawyer

You could save hundreds of dollars by incorporating yourself without a lawyer. How? Is it advisable to do so?

1. This is Not Legal Advice!

The only ones who should be giving legal advice are those licensed to practise law (in other words, only lawyers). This article is not legal advice. If you need legal advice, consult a lawyer.

This article is being written simply to inform you that it is possible to form a corporation or limited liability company without a lawyer.

2. Why Use a Lawyer?

First of all, if you make a mistake incorporating yourself, who do you sue? You only have yourself to blame. On the other hand, a lawyer has insurance to cover errors and omissions.

Secondly, you could benefit from the expertise of your lawyer. Perhaps a corporation isn`t the right vehicle for you under your circumstances. Be aware that there can be disadvantages as well as advantages to incorporating. Your lawyer can consider commercial law, securities legislation, limited liability, tax factors, estate planning, share structure, and a myriad of other business considerations. Sometimes the advice of a good lawyer can save you thousands of dollars.

3. Is it Advisable to Incorporate Yourself?

Is it advisable to perform surgery on yourself? It is illegal to perform surgery on someone else unless you are licensed to practise medicine, but perhaps in a wilderness survival scenario, self-surgery might be your only option. However, is performing surgery on yourself really a good idea in most instances?

Likewise, just because it is possible to incorporate yourself without a lawyer doesn`t mean it is always a good idea.

In some jurisdictions, only lawyers can incorporate others. For a paralegal or other person to incorporate a company for you could be considered unauthorized practise of law. Thus, it may be legal to incorporate yourself but not others.

Some factors you might consider are: Am I really that short of cash that I can`t spend the extra money for good legal advice that may save me thousands of dollars? Am I confident that my situation is one that really doesn`t need the services of a lawyer to incorporate? Can the money saved on legal fees be better utilized in financing other aspects of my business?

Each person will have to make their own decision on whether or not to seek the services of a lawyer in forming a corporation.

"He who has himself as a lawyer has a fool for a client." I have often thought that perhaps a law firm originated this common expression.

4. How To Incorporate Yourself

Many books have been written by lawyers on how to incorporate yourself.

For example, in Canada, M. Stephen Georgas, LL.B., has written books on the subject of forming your own corporation. Published by International Self-Counsel Press Ltd., he has authored "Incorporation and Business Guide for Ontario" ("How to form your own corporation Includes tax advantages to incorporating") and "Federal Incorporation And Business Guide" ("How to form your own Federal corporation under The Canada Business Corporations Act").

The same publisher sells forms and minute books as well as titles for incorporating in other provinces of Canada.

Forms, corporate supplies, name searches, and kits are available from legal stationers and other sources.

In the United States, there are likewise many manuals available for incorporating yourself in various states. "Incorporating Your Business For Dummies" by The Company Corporation and "How To Form Your Own Corporation Without a Lawyer for Under $75.00" by Ted Nicholas are two such books.

Sometimes helpful information on this subject is available from federal, provincial and state governments for free or nominal cost.

You can sometimes locate incorporation manuals at your local library for free. Be careful. Legal manuals become outdated very rapidly. You might consider very seriously purchasing the most up-to-date manual available; it might also include helpful reference material on maintaining corporate minutes and other helpful suggestions on operating your corporation.

Buy the appropriate manual and supplies and then follow the instructions. With a little effort, you could save hundreds of dollars incorporating yourself without a lawyer.

J. Stephen Pope, President of Pope Consulting Inc., has been helping clients to earn maximum business profits for over twenty-five years. To learn more about incorporating yourself and other profitable Work at Home Small Business Ideas, visit http://www.yenommarketinginc.com/incorporation.html.

More and Better Marketing Verse

Many sales problems can be solved
By sickly sweet smell of lost touch as they have...
Reality through the brain is the world involved
floating in the quiet ecstasy of cobalt wave.

Does Your Company Need More Marketing? Or Just Better Marketing?

Many sales problems can be solved by improved marketing. Selling harder is often not the solution. More . . . or just better . . . marketing may be what's needed. Marketing presents a special problem for any company that has not yet developed a professionally staffed marketing department. This article looks at the various marketing functions. It describes some successful approaches to determining when to add "more" marketing to your company.
In The Beginning
Most successful companies grow from a small enterprise based on the founder's idea or vision. In the early stages, the founder usually plays many roles. It's common to see a founder handling engineering and/or sales roles. As the company succeeds and grows, many of these tasks are delegated to others.
The one area most often key to the long term success of the company is the function of marketing. This article covers:

• The marketing functions
  
• The problems they can prevent or solve
  
• The contributions you can expect from marketing
  

Marketing: The Difference Between Buying And Selling

The definition of marketing has been attempted by many authors. It is commonly referred to as the process of relating the potential customers' needs and wants to the company, and then addressing the company's solutions to meet those needs and wants back to the marketplace.

We have described marketing as the process of focusing on Who the customer really is, and What the customer is actually buying from you . . . rather than what you're selling. What customers can buy from your firm . . . that they cannot buy from another . . . is the real reason they do business with you.

The marketing functions within your company that support this work can be divided into product marketing and marketing services to support demand creation and sales. Both functions are necessary to have an effective marketing effort. However, they are distinct. How much of each you need . . . and who should perform these duties . . . are important issues.

What Is Product Marketing?

The classic definition of product marketing includes the issues of product, price, promotion, and sales channel (place). The concept of product marketing holds true whether your company is a "product" or a "service" company. In the case of a service company, your "product" is the service provided.

To succeed, these product marketing issues (product, price, promotion, and place) must be handled so they are effective from the customer's point of view. In the beginning, these issues are usually a key part of the founder's vision. When the company succeeds, they often become too complex . . . and too important . . . to be handled part-time, by the chief executive.

Product marketing works over two different frameworks, each important, and fundamentally very different. These two areas are strategic and tactical.

Strategic Marketing

Strategic product marketing is the future component of the marketing problem. Strategic issues include:

• What business is your company in?
  
• What business should you be in?
  
• What products or services should be designed and offered?
  
• What technical capabilities need to be developed within the company or acquired from outside the company?
  

Other related strategic issues include:

• Marketing channel strategies (How do you reach your customers, then sell and deliver the goods?)
  
• Competitive positioning (What sets your company apart in the minds of your customers?)
  
• A complete understanding of, and ability to communicate to customers, What they can buy from your company that they cannot buy from any other company.
  

The strategic role requires a person who is a generalist, with a broad view of the market, the industry, and the company. This is the role most usually maintained by the founder/CEO. Portions of this strategic function may be provided by a senior marketing manager or by outside consultants.

Tactical Marketing

Tactical product marketing deals with issues that relate to the success of current products or services. These include:

• New products or services introductions
  
• Promotion of existing products
  
• Development of marketing programs and literature that are effective in reaching the customer
  
• Communicating the unique position that separates your company from your competitors
  
• Ensuring that the sales channels are being used effectively to reach customers
  

The development of tactical plans is a product marketing function. The execution of some of these tactical items may be accomplished by marketing services, as described next.

The tactical role requires a person with the desire and skills to "get it done." Both tactical and strategic roles require great communications skills, and the ability to deal successfully with a wide range of peo-ple, both inside and outside your company.

What Are Marketing Services?

Marketing Services executes tactical marketing programs. This may include sales contests, public relations, advertising, trade shows, dealer programs, direct mail campaigns, etc. This function manages or provides the creative, and produces items such as brochures, advertisements, press releases, trade shows, etc.

There is obviously an overlap between tactical marketing and marketing services in the area of defining and planning these programs. A senior, experienced, marketing services professional may be able to perform some of the functions of tactical marketing. Unfortunately, many times we place an excellent marketing services person in a position which really is tactical marketing . . . and the results are not satisfactory.

Marketing Services' function is to create and manage the tools, support materials, and collateral that tactical marketing has determined necessary to effectively implement the programs designed to achieve the strategy.

Skilled marketing services professionals have excellent input regarding these tools and materials to assure effective results. Asking them to perform the tactical product marketing function is quite another thing!

What Do Marketing Problems Look Like?

Sometimes it's easy to see a marketing problem. One example of this is a stalled product.

You've spent many months developing a new product and feel sure of its merits in the marketplace. You've introduced the product, but it seems to be going nowhere. What do you need to do to take advantage of your investment and ensure the success of the new product (and perhaps your company)?

• Should you lower the price?
  
• Should you raise the price?
  
• Do you need to spend money on advertising?
  
• Do you need to kick off a public relations campaign?
  
• Do you need new sales channels, or do you need a program to "kick start" your existing channels?
  

Obviously some of these issues are tactical product marketing. Some may involve marketing services, or the problem may be fundamentally strategic.

Possibly, you have an unneeded or unwanted product or service. Maybe you have not fully determined what the differences are your product or service provides which are valuable to potential customers.

Another example of a potential marketing challenge is an important new product introduction.

• How do you ensure that you get the best press coverage?
  
• Should you introduce the product at a trade show? Or with a press conference? Or with a press tour?
  
• What literature and sales tools will you need?
  
• Does this new product (or service) fit your existing sales channel?
  
• What is the competitive environment in which this product will be introduced?
  
• How should the product be priced and positioned to take maximum advantage of the competitive situation
  
• What do your prospective customers think of the new product?
  

Again, some of these problems are tactical and some are Marketing Services. Executing an effective new product launch by relegating the planning and execution to Marketing Services, or worse, to your advertising agency, is a mistake. Given that 90% of new product introductions fail to achieve their sales goals, perhaps it's time to consider that the execution may not be the problem. Perhaps there was never a viable plan.

Sometimes it's more difficult to recognize the problem as belonging to marketing. It can still clearly be rooted there however. An example of this is the conflict between sales and the factory. Often the conflict looks like this:

The salespeople are frustrated. They see opportunity they can't turn into business, and they blame the factory for not listening to them, and for being unresponsive.

The sales person says, "Why don't they hear what I am telling them?" The factory staff in this case is often frustrated with field sales. "Why can't they just sell what we have?", is a common question from the factory.

Are the salespeople just complaining, so you should disregard them? Are the factory people being too "hardheaded?" Or is it possible that a marketing job, clearly defining the position of the product and communication of this to sales, has not been done?

If sales does not know the positioning, you will be getting inconsistent results and information from them. Has this happened to you?

Some marketing problems are easier to identify. You have an idea for a wonderful new product. But,

• What features should it have?
  
• What is the importance to your customers of each feature?
  
• Is there something else even more important about which you are unaware?
  
• How do you tell the story of the product so that you can get your sales people excited, and your customers to buy?
  

To answer these questions, what do you do? Do you conduct a focus group? Or a user survey? By phone, or letter, or face-to-face interviews? Or just design it, release it, and hope you were right?

The bottomline is that all of the above scenarios describe marketing problems which can be solved with the right marketing talent. Whether that expertise is full-time or a part-time, on-staff or from outside services are trade-offs you make to get the best solution your budget can afford.

Final Thoughts

The key to marketing is to see your company as you are seen by your customers. If you're satisfied with your company's results and feel that the future of your company is secure, then you may have all the marketing you need.

If you feel better results are needed, that you should be selling more, or your profits should be higher, or you should be doing a better job of satisfying your customers . . . then you should seriously consider adding marketing talent to your team.

(c) 1991, 2002 Customer Manufacturing Group

Author, Mitchell Gooze, is the president and founder of Customer Manufacturing Group. For a free subscription to Customer Manufacturing Updates, e-mail us at info@customermfg.com, call (800) 947-0140 or visit the company website at www.customermanufacturing.com.